Educating Inventors
Since 1993

Inventors' Alliance
  Home  
  Disclaimer

Purchase

  Membership

  Attend An Event

Chapters
  Internet Chapter
  Sacramento

  Los Angeles
  San Francisco BA

  Meetings
  About Us
  Volunteer

Tools and Resources
  Resources



Contact Us:.
Email us your questions & comments

You Can Also Call Us:
650-964-1576
OR
877-INV-ENTx
877-468-3689

INTERNATIONAL USERS
*Use SKYPE to call
*Call our local number -650-964-1576-
*E-Mail Us











 

 

 

 

 

 

 

 

 

 

 

Content Copyright  © 1995-2007
by Inventors' Alliance.
All rights reserved.
(unless otherwise indicated.)

index.cgi Copyright  ©1997-2007 by Tegus Corporation.
All rights reserved.

Terms Of Service
Privacy Policy




Newsletter/Meeting-Announcement


Date: 3/28/98
Speaker: Chuck Taylor, VP of Product Development and Design for The Sharper Image 
Topic: How to Sell Your Inventions to The Sharper Image 
Room: 139 Bannan Hall

The Sharper Image is known for its catalog of high-tech consumer gadgets, products with a quality feel, reflecting the tastes of its founder, Richard Thalheimer.

The Sharper Image clientele is "early adopters", so it has an insatiable appetite for new products for which it is willing to pay premium prices. The TSI staff may see over a thousand new products each month in their quest for the latest thing in a broad range of fields. They sell products in the categories of travel, health, fitness, security, recreation, entertainment, kitchen items, novelty gifts and apparel.

Chuck will explain how to prepare your presentations for The Sharper Image so that they will receive the best response possible in this highly competitive environment. (It would, of course, be counter- productive to present products to Chuck during this meeting, as such a presentation would not have benefited from his coaching.)

Chuck will share anecdotes about inventors who have profited by their association with The Sharper Image, as well as some of TSI's secrets of success. Can you guess how many millions of dollars a year it costs to send out the The Sharper Image Catalog? Would you guess that the catalog's primary purpose is to fuel sales through their retail outlets (which account for over 75% of sales)? He'll share the lessons learned from the failure of The Sharper Image SPA Catalog and the success of The Sharper Image Home Collection.

Chuck joined The Sharper Image in 1992 after having collaborated with them in developing their motorized tie rack, nylon luggage, sound soothers, and ultrasonic devices to banish dirt and pests. Chuck has a BS in physics with a minor in mechanical engineering and an MBA in marketing. Early in his career, he was a product designer and mechanical engineer at General Electric, working on products as diverse as major appliances and electric trains. Since then, he has worked for Honeywell and Vivitar, developing and marketing electronic flash units. Chuck was in charge of product development for TeleQuest, a manufacturer of designer residential phones and answering machines.

As a product development expert, Chuck Taylor knows how to make a widget work and how to make it sell!

Inventors' Alliance

 

Platinum SponsorsinventRight

inventRight

inventRight